PUBLICITY THEMES
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The major regular themes on which the Field Publicity Units
concentrate are National Integration and Communal Harmony, strengthening of Democracy
and Secularism, Health and Family Welfare, removal of social evils
such as Untouchability, Dowry, Child Marriage, Alcoholism and Drug
Abuse, etc. The major topical themes are various aspects of Rural Development, AIDS
Awareness, Rights of the Child, Child Labour, Ecology and Protection
of the Environment, Common Minimum Programme, Rural Employment Guarantee
Act, National Rural Health Mission, Renewable sources of Energy, Lok Adalat,
Consumer Protection, Right to information etc. New themes are added as and when required on the advice of
various Ministries. The overall socio-economic development is the core theme with which
all other national themes and programmes are integrated. The emphasis and thrust changes
as per requirements of the occasion. The Field Units project the cultural heritage of the
country with all its diversities and richness and help in developing the concept of
oneness of the nation with a sense of pride in our culture.