DIRECTORATE OF FIELD PUBLICITY
The Directorate of
Field Publicity is one of the Media Units of the Ministry of Information and
Broadcasting and is engaged in the task of publicising
various programmes and policies of the Government
with its network of 207 Field Publicity Units and 22 Regional Offices in
addition to its Headquarter in New Delhi.
Initially DFP started in 1953
with 32 Field Units and four
Regional Offices as mobile units to execute their work. The set-up was then created under the
integrated publicity programme and named "Five Year Plan Publicity Organisation". The
Ministry directly exercised administrative control over the Units and
Regional Offices. Later a full-fledged
Directorate was constituted in 1959 to supervise and control the activities of
the Field Units and it came to be called as "Directorate of Field
Publicity".
After the Sino-India war in
1962 and the Indo-Pak War in 1965 some radical changes in the approach and
working of DFP became necessary in view of the urgent need for boosting the
nation’s morale and for mentally preparing the people to meet any external
threat. Accordingly 34 more units
were added to the Directorate in 1963
and another 33 in 1965 for publicity
exclusively in the border areas.
Presently,
out of the present strength of 207 Field Units, 72 are Border Units.